Watch Will Ferrell and Zach Galifianakis arrive at Hockey Hall of Fame on a Zamboni (VIDEO)

As part of the promotion for their upcoming movie "The Campaign", Hollywood funnymen Will Ferrell and Zach Galifianakis took part in an event at the Hockey Hall of Fame in Toronto on Monday that allowed the first 125 fans in attendance a free ticket to an advanced screening of the film.

Making their presences known, the pair arrived at the Hall of Fame in grand fashion: aboard a decked out Zamboni with Ferrell -- a noted fan -- sporting a customized Los Angeles Kings jersey:

Also in attendance was Toronto Mayor Rob Ford and Carlton the Bear, mascot for the Maple Leafs. Ford gave Ferrell and Galifianakis two mini Stanley Cups, bumper stickers, magnets featuring his name on them and some campaign advice.

From the National Post:

Mayor Ford says a campaign is "very simple": give a magnet and business card to every person you meet and return people's phone calls. "And don't talk to the Toronto Star," a man in the audience calls out. "And don't talk to the Toronto Star," the mayor agrees. Mr. Ferrell asks if the Toronto Star is in the room. A reporter raises his hand. "Can you please exit the building," Mr. Ferrell deadpans.

It's not the first time we've seen a Zamboni make a grand street entrance. Please recall Alex Ovechkin entering the NHL Store in New York City to promote NHL2K10. This entrance was a little less crazy than Ovie's, but maybe it'll inspire a hockey-related scene for Champ Kind in "Anchorman 2"?

Follow Sean Leahy on Twitter at @Sean_Leahy